…promotional swag, that is. Here are some of the more original marketing materials we’ve gotten recently.
Lynne Rae Perkins’s husband handmade real acorn pendants to celebrate the release of her middle-grade animal fantasy Nuts to You (Greenwillow, August 2014).
“You’ll never sleep the same again,” promise promo items for Jason Segel and Kirsten Miller’s Nightmares! (Delacorte, September 2014): a sleep mask, chocolate-covered espresso beans,
and a spooky-scene-filled ViewFinder.
For Rick Yancey’s post-apocalyptic YA series entry The Infinite Sea (Putnam, September 2014), we received a twine-bound preview of the novel and a survival kit.
Inside the survival kit: a whistle/compass, waterproof matches, first-aid supplies, and a magnetic chess game.
Chronicle sent an activity kit — including temporary tattoos — in honor of Hervé Tullet’s Mix It Up! (September 2014).
For Mac Barnett and Jon Klassen’s Sam & Dave Dig a Hole (Candlewick, October 2014):
adorable — and delicious! — construction-themed chocolates. Publishers, you can’t buy love with chocolates, but we sure like it when you try. 😉
More Barnett: a mug disguised in a fake milk carton for The Terrible Two (coauthored by Jory John and illustrated by Kevin Cornell; Amulet, January 2015).
And last but not least, Knopf sent a Post-Its kit for sharing your “bright places,” inspired by Jennifer Niven’s All the Bright Places (January 2015).
While reviewing for DISCOVERY GIRLS magazine, I’ve gotten a feathered boa, sparkly sunglasses, the same spooky viewer (but no chocolate…sob), an amazingly heavy metal box (the shipping on that monster must have been impressive), a harmonica, t-shirts, a cool little burlap drawstring bag, stickers, bookmarks (I do love bookmarks), pencils (I always like pencils)…but no chocolate. Ever. I’m so jealous of your chocolate swag.
Oh no! Chocolate swag is the best, especially when it’s that cute. Hope you get some soon!
One time we got Pigeon sugar cookies (thanks, Disney-Hyperion!): https://www.hbook.com/2012/04/blogs/out-of-the-box/the-horn-book-gets-a-cookie/ Might be my favorite swag thus far.
Katie, thank you for waiting to post this until today when there is just a skeleton crew here in the office. Now that you’ve taken your photos, we get to eat! For the rest of the Horn Bookers who are taking vacation days, nya nya-nya nya nya!
😛
😉