Know your audience

Emails to share book-review PDFs understandably don’t always come addressed to exactly the right person. A hopeful submitter might guess that “magazine at hbook dot com” goes to a different HB-er than myself, and I usually don’t think much of it. But a recent highlight of that very active inbox stopped me in my email-clicking tracks. It began: 

“Dear Bertha…”

I like to imagine that Bertha Mahony Millerwho founded the Horn Book in 1924 — would be as amused as I was. Ms. Miller, if you’re listening somewhere, we have a message for you...if we can ever figure out how to explain what it is.

Shoshana Flax

Shoshana Flax, associate editor of The Horn Book, Inc., is a former bookseller and holds an MFA in writing for children from Simmons University. She has served on the Boston Globe–Horn Book Award and Sydney Taylor Book Award committees.

Be the first reader to comment.

Comment Policy:
  • Be respectful, and do not attack the author, people mentioned in the article, or other commenters. Take on the idea, not the messenger.
  • Don't use obscene, profane, or vulgar language.
  • Stay on point. Comments that stray from the topic at hand may be deleted.
  • Comments may be republished in print, online, or other forms of media.
  • If you see something objectionable, please let us know. Once a comment has been flagged, a staff member will investigate.



We are currently offering this content for free. Sign up now to activate your personal profile, where you can save articles for future viewing.